SadaPay launches the region’s first numberless debit card

We are delighted to announce that the SadaPay debit card is officially the first numberless card to be launched across all of the Middle East and Africa. ?This innovation, in collaboration with Mastercard, will allow our users to pay in a simple, faster and more secure way. As the name suggests, the card has no numbers printed on it. ?The details are safely stored in the SadaPay app and there’s no fear of information theft in case the card gets stolen or lost.

Users can find their card number, expiration date, and security code for their debit card in their SadaPay app when they wish to make online transactions. Furthermore, all the card controls are also available inside the app, letting users conveniently freeze the card, activate online transactions and manage PINs through their phone. ?

We believe that numberless cards are the future, given the enhanced control and security they provide to the user. In addition to giving the card a sleeker look, this card is equipped with contactless technology (NFC chip), letting users tap-to-pay and is accepted at over 53 million Mastercard merchants globally. ?

Almost 200,000 people have already signed up for early access and are eagerly waiting for their accounts. Anyone with a valid Pakistani ID card can join the waitlist for the numberless card by signing up via

Our focus is to deliver a safe and secure digital experience to all cardholders. Mastercard is a trusted partner that enables issuers and merchants to leverage technologies such as the numberless cards to ensure safety of e-commerce and over-the-counter transactions in order to protect consumers and merchants against fraud. We are truly excited to be launching the first numberless card in Pakistan and the MEA region in partnership with SadaPay. We continue to partner with digital players across the region to launch exciting digital solutions and share innovations to advance financial inclusion, bringing us closer to a world beyond cash.

Ngozi Megwa, Senior Vice President, Digital Partnerships MEA, Mastercard

SadaPay takes the security of its customers very seriously and it is in that spirit that we have brought an innovative regime like numberless cards to Pakistan. Our users will now be able to make online and offline digital payments in the most secure way possible. We are also working to bring even more innovative ideas to the market all in the pursuit of customer delight. This is just the start and we’re glad to be working with Mastercard to really explore the true potential of financially included Pakistan.

Brandon Timinsky,
Founder & CEO of SadaPay